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Encypher vs ProRata

ProRata estimates which sources shaped an AI answer and shares revenue, inside AI systems that opted in. Encypher signs a record into your content before any AI system sees it. One is an estimate at the end. The other is provenanceContent provenance: The record of where a piece of content came from and how it changed, carried with the content itself. at the start.

Three layers protect a publisher's work: an access gate where a crawler pays, a signed mark that travels with the article even past a crawler that skipped the gate, and an attribution box that splits payment between sources.
Only the signed mark travels with the work. It carries proof and terms; it does not stop use.

Side by side

ProRata and Encypher, side by side
ProRataEncypher
Where it worksInside AI systems that joinedIn the content, in copies that keep the mark (limits)
WhenWhen an answer is generatedWhen the work is published
What it givesAn estimate of each source's shareA signed record of who signed what, and when
Needs the AI company to take partYesNo
Brings in revenueYes, shared by estimated shareNo. It carries proof and terms

When to use each

ProRata
To earn a share of revenue from AI systems that have opted in.
Encypher
To carry a signed record and terms in your work, in copies that keep the mark.
Both
Revenue where AI companies take part, and a record everywhere else.

What ProRata does well

Five things an AI system can report about a story: fetched, used in an answer, cited, shown and clicked. The story's label rides through all five; only the fetch shows up in the publisher's own logs.
Of the five steps, a publisher sees only the fetch in its own logs. The rest has to be reported.
Pay by share
Sources that shaped more of an answer earn more.
Handles the math
It attributes contributions to AI answers and supports revenue sharing.

Where attribution cannot reach

An estimate needs access to the AI system as it answers. It has no view into systems that never joined, or into models trained before they did. An estimate can also be disputed. A signed record shows who signed the work and when, in any copy that keeps the mark.

Create. Mark. Endure.

Sign your work free, before any AI system decides to take part.