Partner tracks
Give every publisher in your network provable authenticity
Zero cost to your publishers. A differentiation layer competitors cannot match. A verified-inventory signal buyers can price. Encypher partners with publisher platforms, marketplaces, infrastructure providers, and the DSPs and SSPs that trade the inventory.
4
partner tracks for distribution, infrastructure, and the auction
$0
cost to give each publisher in your network a provenance layer
1 line
of config in an existing Prebid setup
Four tracks
Four ways to partner
Whether you run a publisher network, distribute content at scale, operate the infrastructure it rides on, or buy and sell programmatic inventory, there is a track built for your operating model.
Publisher Platforms and Networks
A stickier network, at zero cost to your publishers
Bundle signing across every site you manage. Each publisher gets provable authenticity and a rights layer for free, and your platform gets a differentiation layer competitors cannot match.
- Bundle signing across your whole network from one integration
- Zero-cost differentiation for every publisher you serve
- Retention: a provenance layer publishers keep when they stay
- Enroll your catalog in the licensing coalition as a bloc and share in coalition revenue
- You keep the commercial relationship with your publishers
Marketplaces and Wire Services
Provenance that survives syndication
Content signed at the source carries its origin and rights terms wherever it travels. Downstream buyers can verify what they are licensing without calling you, and your inventory is distinguishable from unsigned copies.
- Signed-at-source inventory: origin and rights travel with the content
- Provenance survives republication, caching, and aggregation
- Buyers verify authenticity and rights independently, in seconds
- Wire and syndication formats supported at the ingestion layer
CDN and Infrastructure
Signing at the edge, no CMS changes
Deploy provenance across the properties you serve with an edge worker. Fail-open design, no CMS changes, and configuration via meta tags. Deployment guides exist for the major networks today.
DSPs and SSPs
Relay checkable provenance signals through the bid stream
Encypher publishes an OpenRTB trust schema and signed bid-stream signals. Sell-side platforms surface verified signer, trust-chain status, and declared source type through the Prebid Real-Time Data module; buyers decide how to use those fields.
- Measure buyer use before claiming any pricing effect
- OpenRTB trust schema: a documented signal set buyers can read
- Sell side: Prebid RTD module carries the signal into the auction
- Buy side: documented provenance fields readable by DSPs
- Separate signed declarations from claims of human authorship
Verified inventory
A provenance signal in the bid stream
Encypher's Prebid Real-Time Data (RTD) module reads the provenance signal on page load and passes it into the bid request, so SSPs, DSPs, and buyers see provenance-signed inventory in the auction. Verification is cached at the Prebid server, so it runs once and is reused rather than re-verified on every page load.
For a network partner, that turns signing into an inventory signal across your whole catalog. Buyer-side pricing programs are in early pilot with integration partners.
Prebid RTD module
- One-line config in an existing Prebid setup
- Provenance signal rides the bid request to SSPs and DSPs
- Cached verification: no added auction latency budget
- Works with content signed via CMS plugin, API, or CDN edge
Channel economics
What partners earn
Referral and built-in revenue-share models are available for partners; terms are set with the partnerships team.
Bring provenance to your whole network
Tell us what you operate and how many publishers you front. We will come back with the track and terms that fit.